A Complete Start to Finish Service
I offer everything you need to take your web presence from start to finish. I design, develop, publish and maintain websites for individuals and businesses large and small operating locally, nationally and internationally.
Read on for a breakdown of the web developer services I offer.
I register and administer domains (URL or web address) on behalf of my clients where required.
Often your web address will take the form of your company name and it's quite likely that you will have registered the domain at the same time you decided upon your company name.
If you have not yet registered your domain it could be worth you talking to me before you do as there are some factors in deciding upon your web address that can greatly improve your search engine rankings.
The design process is about establishing the initial look and feel of the site. In our initial meetings we discuss an overview of the site and the functionality you require. You provide me with branding, logo's, images and content where it's available. Following this I mock up some design proposals for the look and feel of your site. I am happy to provide you with as many design options as you wish and can work with you for as long as you like to establish a look and feel that you are happy with. Though I would make it clear that the design process is chargeable and where an overall project budget has been agreed I will ensure that the time spent is within reason and proportional to the overall budget.
Having agreed the initial design or look and feel of your site the next stage is to go ahead and build it. I usually work in Adobe Dreamweaver using web standard HTML5 and CSS to ensure cross browser and device compatibility. If your site requires functionality such as CRM, mailing lists or shopping cart I work with Dreamweaver and Adobe Business Catalyst where the PHP and Java Script necessary to make these functions work is pre-written and hosted server side. During the development stage you will provide me with all the content and images for the site and I will put this in place as I go. As I complete the development stage you will be able to check and amend any content. Once you are happy and the site has been proof read we go ahead and publish the site.
Search Engine Optimisation
Once your site is live you will want to ensure your site comes up in the search engine results. To get noticed you will need to come up on the first page of search results. Generally if your company name is distinctive or original it's fairly easy to get your site to come up on the first page when searchers search for you by company name. When I first build your site I ensure the site is optimised as far as having an effective URL (web address), headings, content, links, titles, alt tags and meta data to ensure you achieve a listing for your company name. Getting a high listing for your services can be a lot harder particularly if you are in a competitive market. I can help you to identify the key phrases users are likely to use while searching for your services and optimise your site with these phrases to best effect but unfortunately nothing is guaranteed and keeping your search ranking can be an ongoing battle requiring constant re-workings and updating of content to stay ahead. I am happy to undertake this work for you but you may find that it's cheaper and more effective to sponsor your phrases (Google Adds) to ensure you come up on the top spot reliably. Many large businesses have switched from paying developers for SEO to sponsoring their phrases for the top spot and found this more cost effective, reporting that not only is it cheaper than paying for constant updates to their sites but also the clicks they get from the sponsored links more often lead to a sale. If you choose to sponsor your phrases I can set up and manage this through Google Adds should you wish.
Logos & Branding
I am qualified in Multimedia Graphic Design and very happy to produce logos and branding where it doesn't already exist. Should you require business cards, letterheads, flyers etc I can undertake this for you too.